Discover how much value science communication can add to your professional journey in this hands-on workshop. Its aim is to empower researchers to communicate about their work in person, online, and with journalists. You will learn them basic (yet impactful) techniques in science & technology communication, and I will work with you to help you find your story and communicate it to your audience using different ways, from short social media posts to full articles, videos and out-of-the-box formats.
In this workshop, you will learn to quickly turn your research articles into blog posts for a general audience, how to create and improve your professional visibility on social media, how to communicate about your research in a realistic way (avoiding the hype), and out-of-the-box thinking in science communication (podcasts and videocasts, escape rooms, outreach events, theatre, etc). At the end of this training, you will have:
- Shaped the story of your research.
- Learned to de-hype your stories.
- Outlined the structure of a blog post about your research for a general audience.
- Drafted an out-of-the-box activity to communicate a piece of research.
- Understand the importance of communicating science & technology.
- Learn basic techniques to communicate science & technology.
- Design a science communication strategy.
- Build a portfolio of science communication examples around your own work.
- Find your own story.
- Increase confidence when talking in public or with journalists.
- Build a network with other science communicators to expand your reach.
- Why communicating science & technology AI matters.
- Ways to do science communication.
- Common misconceptions.
- How to use social media.
- How to expand your reach.
- Disseminating your research results.
- How to shape a story around your work.
- Preparation of press releases, blogs, and other formats.
- How to talk to the public.
- How to avoid hype.
- New concepts in science communication.
- Out-of-the-box thinking in science communication.
This workshop is held virtually using collaborative platforms to allow participants to listen to plenary talks as well as easily work individually, in small groups or as a whole group.
Please, don’t hesitate to contact me if you’ve got any questions.